How to Spot Health Misinformation
Rick Bener | October 8, 2025

Medical misinformation is any false claim about a disease or treatment that is presented as true. Unlike disinformation, which is meant to cause harm, misinformation is sometimes shared in good faith. Other times, misinformation comes from technically accurate claims that are misleadingly presented to sell products or services.
In any case, the result can be negative: wasted money, a harmful treatment or harmful avoidance of an effective treatment. Here are some ways to identify potential misinformation before you act on it or share it as truth.
- Who is the source? You wouldn’t ask a fashion designer how to repair a sewer line. Taking advice about cancer treatments from an actor doesn’t make a lot of sense, either. A trustworthy source will have relevant experience and credentials.
- Why is the source sharing this information? Even when a source is reputable, be cautious when they have a profit motive.
- How objective is the information? A trustworthy source will present perspectives other than their own and acknowledge the pros and cons of different possibilities.
- Who conducted and published the study? The “scientific research” proving a product’s efficacy may have been conducted by the same company who sells it. An “independent” study’s true funding sources can be hard to pin down. And even the most respected journals have published studies they had to retract.
We all want to believe we’re too smart to fall for misinformation, but it happens to the best of us. Before you try (or refuse) a treatment you’re unsure about, ask your physician — or get a second opinion from a different doctor. Give us a call if you need help finding providers in your insurance network.










